Smart AdServer integration, manual mode (beta)

SmartAdServer or Smart+ ad server is the one that could also be used by Publishers in combination with Prebid.js. The idea is the same as appeared for GAM integration. After integrating, a publisher getting the first auction in prebid on-site, then a winner is sent to Smart+ and taking part in the second auction where Smart+ should bid higher to win the impression or show an ad.

Setup for such integration is the same complex as for GAM and could be done in a manual way only. The fourth site creation option in the HBM UI is for the Smart+ (manual) integration mode.

In comparison to the previous chapter, there are some major differences which publishers should be aware of. Such as are:

In the “General” tab of “Create/Edit Site” dialog, there are additional fields to fill in - "Smart+ Settings".

Smart+ OneCall Tag,
Smart+ Network ID,
Smart+ Domain,
Smart+ Site ID,
Smart+ Page ID.

We have prepared a separate document that is available by this link: https://cp.headbidder.net/docs/How-To-Smart-Plus.pdf?1580198244. Please read this manual first and perform all steps before submitting your site details to HeadBidder. You'll need to have your OneCall Tag which looks like these.

Example old OneCall tag (in website <head>):

<script type="text/javascript">
    var sas = sas || {};
    sas.cmd = sas.cmd || [];
    sas.cmd.push(function() {
        sas.setup({ networkid: <networkid>, domain: "//www.smartadserver.com", async: true });
    });
    sas.cmd.push(function() {
        sas.call("onecall", {
            siteId: 53008,
            pageId: 384769,
            formatId: '23028,23030,23040',
            target: ''
        });
    });
</script>

Example new OneCall tag (in website <head>):

<script type="text/javascript">
    var sas = sas || {};
    sas.cmd = sas.cmd || [];
    sas.cmd.push(function() {
        sas.setup({ networkid: <networkid>, domain: "//www.smartadserver.com", async: true });
    });
    sas.cmd.push(function() {
        sas.call("onecall", {
            siteId: 53008,
            pageId: 384769,
            formats: [{
                id: 23028
            },{
                id: 23030,
                tagId: "custom_TagId"
            },{
                id: 23040,
            }],
            target: ''
        });
    });
</script>

Submit your Smart+ OneCall Tag for processing using the form below so your Site and Ad Units are created automatically. You'll only need to add proper ad sizes manually into Ad Units to finish the setup process. Alternatively, you can set the parameters of the Site manually, as well as create Ad Units one by one.